From November 3 to 6, 2025, SiGMA Europe took over Rome, bringing together thousands of industry players. And Rocks Partners arrived with energy that was impossible to miss.
A Conference with Both Speed and Direction
Rome gathered the strongest names in iGaming this year, and from the very first morning our team set a fast rhythm. Meetings with affiliates, operators, networks and media filled every hour, but each one had a clear focus: clean traffic, transparent KPIs, real retention, Tier-1 growth and new models for 2025.
A Booth That Became an Attraction
Our booth wasn’t just a spot on the map — it became a crowd magnet. The main stars? Our plush bats — the unofficial mascots of Rocks Partners.
We brought a claw machine filled with them, and it turned into pure chaos in the best way possible. People lined up, filmed each other, competed, celebrated every catch, and came back “just one more time.”
Deals, Growth, and the Road Ahead
From hybrid models to high CPA (up to €800) and RevShare up to 60%, we shaped new deals and expanded existing ones. Many conversations turned into concrete roadmaps for Q4–Q1 campaigns — from new GEOs to creative retention strategies and tailored acquisition funnels.
On Stage: Andrew Steals the Spotlight
One of the key moments of the event was when our CEO, Andrew, took the stage for the panel: “Battle for the Bottom Line: Does Product or Marketing Drive Growth?”
He delivered a sharp, grounded perspective on how long-term growth comes from a balance of strong product, transparent data, and marketing that understands player psychology.
Rocks Beyond the Expo: Events, Dinners, and Networking
SiGMA week wasn’t limited to the expo floor — Rocks Partners had a full lineup of community events.
- Rock the Royals in Rome. Invite-only dinner for affiliate leaders. A warm, elegant evening with great wine, meaningful conversations and key industry players.
- Affiliate Drinks Meetup Roma.
- Affiliate Networking Series (ANS) by WINTEVENTS.
These meetups helped us connect with new partners, exchange ideas, and continue building the foundation for future collaborations.
Why It Matters
For Rocks Partners, it wasn’t just an appearance — it was a confirmation of how fast we’re moving and how strong our brand has become.
We brought product.
We brought energy.
We brought bats.
And the industry noticed.
